Use it when you want the right person to feel seen.

1. 1If you're a ___ who still ___, this is for you.
2. 2Busy mums who want to ___: read this first.
3. 3To the ___ who feels behind: you're not.
4. 4If you've tried ___ and it didn't stick, watch this.
5. 5For the ___ who is tired of starting over.
6. 6New coaches: this one mistake costs you clients.

1. 7If your ___ feels stuck, don't scroll past this.
2. 8___ over 40? This changes how you ___.
3. 9You're doing everything right and still ___. Here's why.
4. 10For the ___ who says “I've tried everything.”
5. 11If you dread ___ every Sunday night, this is for you.
6. 12Struggling to ___ without ___? Start here.
7. 13This post is for one person: the ___ who ___.

Use it when your niche keeps repeating bad advice.

1. 14Everyone tells you to ___. Here's why it isn't working.
2. 15Stop believing you need ___ to ___.
3. 16___ isn't the problem. ___ is.
4. 17The biggest lie about ___ that coaches still repeat.
5. 18You don't need more willpower. You need a better ___.
6. 19“Just ___ more” is the worst advice I ever got.

1. 20___ won't fix your ___. This will.
2. 21Unpopular opinion: ___ is overrated.
3. 22I used to believe ___. Then I met my clients.
4. 23More ___ won't get you ___. Here's what will.
5. 24Forget ___. Do this instead.
6. 25Myth: you need ___. Truth: you need ___.
7. 26The ___ rule everyone follows is quietly hurting you.

Use it when you see clients trip over the same thing.

1. 273 mistakes that keep you from ___.
2. 28The #1 mistake I see ___ make with ___.
3. 29If you're doing this, stop. It's why you ___.
4. 30You're not lazy. Your ___ was built for someone else's life.
5. 31This tiny habit is ruining your ___.
6. 32Why your ___ isn't working (it's not what you think).

1. 33I made this ___ mistake for 5 years. Don't.
2. 34Doing ___? You might be making it harder.
3. 35The mistake that kept my client stuck for ___ months.
4. 36Stop ___ before you ___. Here's why.
5. 37Most ___ get this wrong. Do you?
6. 38One word in your ___ is pushing clients away.
7. 39Avoid these 3 ___ if you want ___.

Use it when you have a moment that changed things.

1. 40My client almost quit. Then she did one thing.
2. 41Last week a client told me ___. I'm still thinking about it.
3. 42I was ___ when I realised ___.
4. 43Two years ago I couldn't ___. Here's what changed.
5. 44The DM that made me rethink ___.
6. 45She came to me saying “___.” Six weeks later…

1. 46I failed at ___ three times before this worked.
2. 47What my hardest client taught me about ___.
3. 48The day I stopped ___, everything changed.
4. 49A client asked me ___. My answer surprised her.
5. 50Here's what happened when I tried ___ for 30 days.
6. 51I almost didn't post this, but ___.
7. 52From ___ to ___: one client's story.

Use it when you want people to stay for the answer.

1. 53Nobody talks about this part of ___.
2. 54The ___ secret my clients wish they knew sooner.
3. 55Watch this before your next ___.
4. 56What happens to your ___ when you ___?
5. 57This changed how I coach ___ forever.
6. 58I tested ___ so you don't have to.

1. 59The real reason you ___ (it's not ___).
2. 60Try this tonight and see what happens to your ___.
3. 61Why do ___ always ___? Let's talk.
4. 62You'll never ___ the same way again.
5. 633 signs you're ready for ___.
6. 64The question I ask every new client.

Use it when you have a win you can share.

1. 65How my client went from ___ to ___ in ___ weeks.
2. 66___ results in ___ days, without ___.
3. 67What ___ looks like after 90 days of ___.
4. 68She ___ for the first time in ___ years.
5. 69Before and after: ___ (and what made the difference).
6. 70This one change gave my client ___.

1. 71How ___ finally ___ without ___.
2. 72The exact ___ that helped ___ get ___.
3. 733 clients, 3 wins, 1 simple shift.
4. 74What I'd do if I had to ___ from zero.
5. 75Proof you don't need ___ to get ___.
6. 76The ___ that took my client from stuck to ___.

Use it when you can give a quick, useful win.

1. 77How to ___ in 3 simple steps.
2. 78Save this for the next time you ___.
3. 79The 60-second ___ that works every time.
4. 80Do this before you ___ tomorrow.
5. 813 questions to ask before you ___.
6. 82The easiest way to ___ (even if you ___).

1. 83Steal my ___ routine.
2. 84One thing to do today for a better ___.
3. 85How I ___ when I have zero time.
4. 86A simple ___ for the days you can't ___.
5. 87Here's how to ___ without ___.
6. 88Try this ___ framework on your next ___.

Use it when your audience needs a kind push.

1. 89The hard truth about ___ no one wants to hear.
2. 90You don't have a ___ problem. You have a ___ problem.
3. 91The voice saying you're not ready has never once been right.
4. 92You don't need more clients. You need the right ten.
5. 93If ___ were easy, everyone would ___.
6. 94Nobody is coming to ___ for you.

1. 95Your ___ won't change until your ___ does.
2. 96Being busy isn't the same as ___.
3. 97It's not too late to ___. It's just harder if you wait.
4. 98Motivation won't save you. ___ will.
5. 99You can't ___ your way out of ___.
6. 100Comfort is why you're still ___.

1. 1
   The question I get every weekAnswer one common client question in under 30 seconds.
2. 2
   Myth vs truthSay the myth, pause, then show the truth on screen.
3. 3
   3 mistakes in 30 secondsOne quick cut per mistake, with text on screen.
4. 4
   What I'd tell my younger selfOne lesson and one short story.
5. 5
   Unpopular opinionShare a view your niche disagrees with, then explain.

1. 6
   A day as a ___ coachFive short clips with your best tip as a voiceover.
2. 7
   Client winShow a kind message (with permission) and explain the shift.
3. 8
   Before and afterShow a client's change and the one habit behind it.
4. 9
   My morning routineFive quick clips, one tip for each.
5. 10
   Tools I actually useThree tools, and what each one does for your clients.

1. 11
   One tip, one minuteTeach one small action they can do today.
2. 12
   Do this, not thatShow the wrong way, then the right way.
3. 13
   Save this checklistPut a short list on screen that people will want to keep.
4. 14
   Fix it in 3 stepsNumber each step with a text overlay.
5. 15
   Say this insteadGive the exact words to use in a tricky moment.

1. 16
   Trending audio, your client's thoughtPut the thought your client has as text on screen.
2. 17
   POV: you finally ___Act out the moment after the change.
3. 18
   Things I'd never do as a ___ coachA fast list with one line each.
4. 19
   Green flags and red flagsTwo quick lists for your niche.
5. 20
   Rate my client's ___A friendly review of a common setup.

1. 21
   Why I became a coachYour story in 30 seconds.
2. 22
   What working with me looks likeWalk through week one, step by step.
3. 23
   Behind the scenes of a sessionShow how you prepare and follow up.
4. 24
   Replying to a hard commentCalm, kind and clear.
5. 25
   My biggest failureWhat went wrong and what it taught you.

1. 26
   Comment your ___Ask a question that's easy to answer in one word.
2. 27
   This or thatShow two choices and ask which one they pick.
3. 28
   Guess the resultShow the start, then reveal the end.
4. 29
   Reply with a ReelAnswer a follower's comment on camera.
5. 30
   Tell me you're a ___ without telling meInvite people to share in the comments.

Easy replies tell Instagram your post is worth showing.

1. 1Comment “HOOK” and I'll send you ___.
2. 2Which one are you, A or B? Tell me below.
3. 3Type “ME” if this sounds like you.
4. 4What's your biggest ___ right now? Comment below.
5. 5Tag a friend who needs to hear this.
6. 6Comment “PLAN” for my free ___.
7. 7Agree or disagree? Tell me why.

A private message is where a follower becomes a client.

1. 8DM me “START” and I'll send you ___.
2. 9Want help with this? Send me a message that says “___.”
3. 10Not sure where to start? DM me your biggest ___.
4. 11Reply to this story with “YES” for the full ___.
5. 12DM me “READY” if you want to ___ this month.
6. 13I read every message. Tell me where you're stuck.

Saves and shares bring your post to new people.

1. 14Save this for your next ___.
2. 15Share this with someone who ___.
3. 16Save it now. You'll need it on ___.
4. 17Send this to the friend who always ___.
5. 18Screenshot this and try it tonight.
6. 19Share this to your story if it helped.

Use these once people trust you.

1. 20Want the full ___? The link is in my bio.
2. 21My free ___ is waiting for you in my bio.
3. 22Ready for 1:1 help? Book a free call (link in bio).
4. 23Spots for ___ open this week. DM me for details.
5. 24Follow for a new ___ tip every ___.
6. 25Turn on notifications so you don't miss ___.